Tropical Smoothie Cafe launches new loyalty program


Tropical Smoothie Cafe has announced the new Tropic Rewards loyalty program and improved mobile app, now available for download. Customers joining the Tropic Rewards program for the first time will receive a free smoothie after their first purchase.

The Tropic Rewards program includes an updated points system that makes it easier and faster to redeem points. Members will now earn 10 points for every dollar spent through the app, online or in a cafe, allowing customers to redeem their points for their favorite items. They will also be the first to know about new promotions and limited-time menu items and receive special birthday and referring friend rewards.

“We can’t wait for our customers to experience our new loyalty program and updated, easy-to-use app,” says Deborah von Kutzleben, Marketing Director of Tropical Smoothie Cafe, LLC. “We’ve listened to our customers’ preferences for an enhanced digital experience with our enhanced platform, and we think they’ll love the updates.”

Existing loyalty members don’t need to re-download the Tropical Smoothie Cafe app or create a new account – they can simply update the app when prompted, and their accounts and rewards will automatically convert to the new program.

In addition to the new loyalty program, the improved Tropical Smoothie Cafe app makes it easier for customers to pick up items faster with updated features that include:

  • Quick replenish option from home screen
  • Vehicle details stored for faster curbside pickup
  • QR code that allows easy scanning to earn and redeem rewards in the cafe
  • Easy smoothie and food customization format

Loyal members will also receive a special reward to celebrate National Smoothie Day on June 21 with a free 24-ounce smoothie with food purchase.


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